Hello, I'm Robert
Leveraging 17 years of experience within dynamic, digital, customer-centred environments, my core strengths span the realms of User Research, Journey Mapping, User Flows, and User Interface Design.
I thrive within a rapidly changing context and pivot with ease to accommodate change with a solid track record of delivering on project objectives, improving user satisfaction, and reducing development time. Articulate and confident, I excel in engaging and connecting with diverse stakeholders and collaborating to cultivate enduring trust-based relationships.
An emotionally intelligent leader, my humanistic leadership style inspires high performance and alignment with overarching business goals whilst encouraging innovative thinking and shaping a culture of accountability.
I pride myself on my ability to transform compelling ideas into tangible, captivating designs tailored to user needs and am passionate about crafting a cohesive user journey by curating impeccable design layouts to deliver high-value, user-centric, and impactful design solutions.
Rising to every challenge, I successfully manage end-to-end product design processes and apply agile methodologies to deliver quality design projects. Further, I have been instrumental in developing and maintaining comprehensive design guidelines that ensure consistency and coherence across mobile applications and websites.
Robert is a friendly down to earth person, likeable, easy to talk to and he really loves design.
I’m no ordinary Designer.
Experienced across Graphic Design, Marketing,
Digital Design & Product Design
Visual Design
Highly skilled visual designer, merging creativity with strategy for print, digital and website design.
My experience includes;
logos
brochures
brand identity
EDM’s
digital banners
posters
flyers
photo editing
social media graphics and more...
Marketing
Thinking outside the box, I bring engaging visual designs with a customer journey experience, targeting particular audiences for any campaign or promotion.
With my clients I develop digital ads, EDMs, videos and social media assets that engage the target market and help capture a larger customer pool to generate additional sales.
UX Design
In user experience design, I’m dedicated in solving business problems and providing solutions for my clients with a positive user experience.
What I cover are;
User Research Interviews
Competitor Research
Affinity Map
Personas
Information Architecture
User flows
Ideation - Sketch Concepts
Feature Prioritisation Matrix
Wireframes & Prototypes
A/B Testing / User Testing
Design iterations
Stakeholder Management
UI Design
In user interface design my skills include redesigning and building new style guides right for the client.
What I cover are;
Wireframes
Interactions and transitions
Colours, Photos, Illustrations, icons and typography
Brand Design
Stakeholder Collaboration
Design System
Layout and Responsiveness
High Fidelity Prototype
Graphic Elements set
Visual look explained to developers
UX Design Collaboration
Developers Collaboration